Rapper and YouTube star DDG is set to take fans on a unique musical journey with his upcoming “7 Days 7 Nights: Hit-A-Thon” livestream, where he will create an entire album in real-time.
Announced on Sunday (March 23), DDG dropped a teaser showing him in the studio with collaborator Baby Rich, revealing that the album is due in just three days. Fans will have direct input, helping to pick beats and decide which tracks make the final cut.
7 Days 7 Nights: Hit-A-Thon TRAILER ✂️ pic.twitter.com/NeEHyDJh8Z
— DDG (@PontiacMadeDDG) March 23, 2025
Adding an extra twist, DDG teased: “Cutting my dreads at 40,000 subscribers.”
A Page from Kai Cenat’s Playbook?
DDG’s marathon stream echoes Kai Cenat’s record-breaking “Mafiathon 2”, where DDG made an appearance with baby Halo. The Michigan native sees streaming as a powerful tool, stating:
“The more you spend, the more lit you get… It’s not about the money, it’s about bringing in a new audience.”
How to Watch
The 24/7 livestream kicks off on Monday, March 24, at 8 p.m. ET on DDG’s Twitch channel and runs through March 31. Whether live or through viral clips, fans won’t want to miss this groundbreaking album-making experience.
